Bunnie XO, widely known as the wife of country rapper Jelly Roll, is a social media personality, podcast host, and entrepreneur. She has gained popularity for her bold personality, engaging content, and successful business ventures. From her popular podcast Dumb Blonde to her thriving social media presence, Bunnie XO has built a brand that extends far beyond her relationship with Jelly Roll.
Her ability to leverage digital platforms and monetize her influence has contributed significantly to her financial success. With multiple revenue streams, including podcast sponsorships, social media partnerships, and merchandise sales, she continues to expand her empire.
Bunnie XO Net Worth Overview
Bunnie XO has built an impressive net worth through content creation, business ventures, and brand collaborations.
Category | Details |
Estimated Net Worth | $3 million (as of 2025) |
Primary Source(s) of Income | Podcast, social media, endorsements, business ventures |
Annual Earnings | Estimated $600,000+ |
Major Investments | Podcast production, merchandise, digital marketing |
Assets | Real estate, luxury cars |
Major Expenses | Business expansion, philanthropy, lifestyle |
How Bunnie XO Built Her Wealth
- Podcasting & Sponsorships – Dumb Blonde Podcast generates revenue from advertising and sponsorships.
- Social Media Earnings – She earns from brand collaborations on platforms like Instagram and TikTok.
- Merchandise & Apparel Sales – Her brand sells customized clothing and accessories.
- Business Ventures – She has invested in online businesses and influencer marketing.
- Event Hosting & Appearances – She earns from hosting events and making guest appearances.
Bunnie XO Biography / Wiki
Bunnie XO has turned her passion for entertainment into a successful career as a content creator and entrepreneur.
Full Name | Bunnie DeFord |
Stage Name | Bunnie XO |
Bunnie XO DOB | January 21, 1980 |
Bunnie XO Age | 45 years old (2025) |
Bunnie XO Birth Place | Houston, Texas, USA |
Bunnie XO Nationality | American |
Bunnie XO Occupation | Podcast host, influencer, entrepreneur |
Bunnie XO Notable Achievements | Dumb Blonde Podcast, social media influence |
Bunnie XO Education | High School Graduate |
Bunnie XO Early Life and Career Beginnings
Bunnie XO was born and raised in Houston, Texas, before later moving to Las Vegas. From a young age, she was drawn to entertainment and business, which eventually led her to social media and podcasting.
Her breakthrough came when she launched the Dumb Blonde Podcast, where she discusses pop culture, personal stories, and in-depth interviews with guests from various industries. The show’s success allowed her to build a strong following and secure sponsorship deals.
The Rise of Dumb Blonde Podcast
Launched in 2019, Dumb Blonde quickly became a hit due to its unfiltered conversations and engaging storytelling. Bunnie XO’s unique approach to podcasting has helped her stand out in the crowded digital content space.
- Topics Covered: Relationships, personal growth, pop culture, and interviews.
- Guest Features: Musicians, influencers, and industry professionals.
- Revenue Streams: Sponsorships, ad placements, and merchandise sales.
Her podcast has played a major role in increasing her net worth and brand value.
Bunnie XO Physical Appearance
Bunnie XO is known for her striking looks and bold fashion choices.
Category | Details |
Height | 5 feet 9 inches (175 cm) |
Weight | 140 lbs (64 kg) |
Eye Color | Green |
Hair Color | Blonde |
Body Type | Curvy |
She often showcases her unique style through fashion, tattoos, and vibrant social media posts.
Bunnie XO Family and Personal Life
Bunnie XO is widely recognized as the wife of Jelly Roll, a successful country-rap artist.
Category | Details |
Father | Bill |
Mother | Vanessa |
Spouse | Jelly Roll (m. 2016) |
Children | Stepmother to Jelly Roll’s children |
Siblings | 2 |
Bunnie XO Relationship with Jelly Roll
Bunnie XO and Jelly Roll have been married since 2016, and their relationship is admired by fans. She has played a supportive role in Jelly Roll’s music career, helping manage his brand while building her own business.
Real Estate and Luxury Lifestyle
Bunnie XO and Jelly Roll have invested in high-end properties and luxury assets.
Property | Location | Estimated Value |
Luxury Home | Nashville, Tennessee | $2 million |
Vacation Property | Las Vegas, Nevada | $1 million |
She also owns an impressive car collection, including:
- Rolls-Royce Wraith
- Lamborghini Urus
- Tesla Model X
Her lifestyle reflects her success, but she remains grounded and passionate about helping others.
Bunnie XO Business Ventures and Branding
Apart from her podcast, Bunnie XO has expanded into entrepreneurship and digital marketing.
Her Key Business Moves
- Merchandise & Apparel Line – Sells clothing and accessories under her brand.
- Social Media Marketing – Works with brands for paid collaborations.
- Event Hosting & Speaking Engagements – Involvement in pop culture events.
- Digital Content Creation – Revenue from YouTube and TikTok.
Her business acumen has helped her turn social media influence into financial success.
Bunnie XO Favorite Things
Bunnie XO enjoys entertainment, fashion, and philanthropy.
Category | Details |
Favorite Food | Mexican cuisine |
Favorite Rapper | Jelly Roll |
Favorite Hobby | Fashion and beauty |
Favorite Movie | Legally Blonde |
Favorite Sport | Horseback riding |
Bunnie XO Social Media Accounts
Bunnie XO is highly active on social media, where she interacts with fans and promotes her brand.
Platform | Details |
@xobunniexo | |
@BunnieXo | |
YouTube | Dumb Blonde Podcast |
TikTok | @bunniexo |
Her engaging content has helped her build a massive following.
Frequently Asked Questions (FAQs) About Bunnie XO
How much is Bunnie XO’s net worth?
Her estimated net worth is around $3 million.
How does Bunnie XO make money?
She earns through podcasting, social media, brand deals, and merchandise sales.
What is Bunnie XO’s podcast about?
Dumb Blonde Podcast covers pop culture, personal stories, and interviews.
Is Bunnie XO married to Jelly Roll?
Yes, she has been married to Jelly Roll since 2016.
What businesses does Bunnie XO own?
She runs a merchandise brand, social media marketing, and podcasting business.
Bunnie XO has proven that influencers can turn social media fame into a lasting business empire. Through podcasting, branding, and digital content, she has built a multi-million-dollar business. Her success is a result of hard work, strategic partnerships, and a fearless personality.
With continuous expansion in entertainment and business, Bunnie XO’s net worth is expected to grow even further in the coming years.

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